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Results categorised as Digital
19 Jan 2024
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Ella Sagar
Deal takes Leeds-based OOH media owner 75Media's inventory to over 500 sites.
18 Jan 2024
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Jack Benjamin
The UK operation will be headed by former Index Exchange senior director Sara Vincent.
18 Jan 2024
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The Media Leader Staff
Cass Naylor returns to the podcast alongside host Omar Oakes and reporters Ella Sagar and Jack Benjamin to review the past week's news in media and advertising.
18 Jan 2024
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Aliya Rafiq Vaz
Brands must experiment, take risks and make room for adaptive marketing, instead of replicating each other's strategies, Aliya Rafiq Vaz argues.
18 Jan 2024
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Ella Sagar
Q4 2023 net increase represented 11th consecutive quarter of growth, according to the IPA’s latest update.
17 Jan 2024
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Jack Benjamin
The ChatGPT developer announced a policy for how it is approaching the moderation of AI-created election-related content – an especially challenging issue now that it has launched a GPT marketplace.
17 Jan 2024
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Ella Sagar
BlowUp Media's UK sales director talks about his first job in defence exhibitions and having flexibility in decision-making.
16 Jan 2024
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The Media Leader Staff
Host Jack Benjamin and Havas Media Group chief data and product officer Laura Kell talk about the relaunch of Converged, life after cookies, data privacy and what she thinks of the current media agency model.
12 Jan 2024
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The Media Leader Staff
At present, just 8% who have used an AI chatbot say they have done so to find out the latest news, but the technology could cut into publishers' already-depressed referral traffic.
11 Jan 2024
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Nick Manning
Digital commerce will change the face of the marketing industry and Omnicom has gone for a land grab in this fast-expanding sector.
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