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Results categorised as Digital
10 Apr 2024
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Ella Sagar
Channel 4 Sales has secured sponsorships with Ring and Alfa Romeo for its Friday night and Film4 programming.
10 Apr 2024
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Ella Sagar
The Diary of a CEO host Steven Bartlett, along with Georgie Holt and Christiana Brenton, have co-founded Flight Studio.
10 Apr 2024
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Ella Sagar
The outdoor media owner's customer engagement director shares the bravest thing she has ever done and one thing she would change when dealing with media agencies.
09 Apr 2024
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Ella Sagar
They will integrate Google's Gemini models with WPP's AI-powered marketing operating system.
09 Apr 2024
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Nick Manning
Amid continued exposés of fraud in the open web and beyond, advertisers — as usual — have to sort things out for themselves. But first, they need to recognise their own need for change.
09 Apr 2024
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Ella Sagar
The team, which will work on projects network-wide, is headed up by newly promoted chief planning officer Jackie Lyons.
08 Apr 2024
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Mike Lampard
A prediction: SVOD/YouTube/AVOD/FAST will offer the same measurable reach as broadcasters, argues MiQ's advanced TV product manager. (Partner content)
08 Apr 2024
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The Media Leader Staff
This special four-part series of the podcast, which we've produced with Bloomberg Media, features Bloomberg's Duncan Chater and VCCP Media's Steve Taylor.
08 Apr 2024
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Jack Benjamin
If Google places its AI-generated search experience behind a paywall, it raises questions about the future of its business model and the brands and publishers that rely on it.
05 Apr 2024
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Jack Benjamin
Publishers have been put on edge by new tools from tech vendors that they worry could unfairly label them as akin to made-for-advertising sites.
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