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Results categorised as Digital
12 Aug 2013
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Ellen Hammett
Connected TV users are more than twice as likely as their counterparts to 'cut the cord' in the next six months, which is expected to grow in the next few years.
09 Aug 2013
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Ellen Hammett
New research released by Experian has identified four distinct types of consumer who are 'always on' and more digitally connected than ever before, offering brands deeper insight into what is described as a 'global phenomenon.'
09 Aug 2013
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David Pidgeon
ABC to check that companies that use browsing history to target customers with specific ads are conducting themselves in a proper manner.
09 Aug 2013
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Ellen Hammett
WPP has announced that Kantar, its wholly-owned data investment management business, has acquired a minority stake in SecondSync.
08 Aug 2013
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Nick Reid
Nick Reid, Managing Director of TubeMogul UK, looks at how agencies must adapt to look at video holistically, just like their consumers do.
08 Aug 2013
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Ellen Hammett
Nielsen has released findings, which, for the first time, provide statistical evidence of a two-way causal influence between broadcast TV tune-in for a program and the Twitter conversation around that programme.
08 Aug 2013
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Ellen Hammett
Launching at the end of the month, Vodafone's 4G aims to cover 98% of the UK population by 2015.
08 Aug 2013
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Ellen Hammett
AOL hopes to create a cross-screen solution for brands, agencies and publishers, with a deal estimated at $405 million.
07 Aug 2013
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Ellen Hammett
Sketches show a Smartwatch that includes a flexible screen made from metal and synthetic materials that wraps around the wrist, with Android-style controls.
07 Aug 2013
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Ellen Hammett
Four million mobile gamers play whilst watching TV, according to a new report from comScore that reveals the changing habits of mobile gamers.
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