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Results categorised as Digital
31 May 2017
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The Media Leader Staff
40% of British adults now trust politicians more than the media, making it "extremely troubling" for news platforms to maintain credibility, says Trinity McQueen report.
31 May 2017
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Bob Wootton
Despite growing and persistent problems, why are brand owners still in such thrall to Google and Facebook, asks Bob Wootton.
30 May 2017
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The Media Leader Staff
The advertising industry is thinking about viewability all wrong - and it's time to reshuffle priorities, says Comscore's CEO Gian Fulgoni
26 May 2017
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John Moulding
One of the themes at Connected TV World Summit last week was how the traditional TV market can broaden its appeal by offering more content that appeals directly to millennials.
26 May 2017
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Simon Kilby
It's credible and brand safe - and the evolution of audio tech means that opportunities for brands are exploding as radio continues to grow with the times, writes Simon Kilby.
25 May 2017
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The Media Leader Staff
The female-focused online magazine has also announced a number of new commercial hires.
24 May 2017
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Raymond Snoddy
From the powerful to the tasteless, Ray Snoddy examines how the media - in all its forms - handled the atrocity in Manchester.
24 May 2017
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The Media Leader Staff
Behavioural science, machine learning, connected data and cross-device measurement are just some of the issues to be tackled at the 2017 Connected Consumer Conference next month.
23 May 2017
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Joe Lewis
BARB's Joe Lewis delves into the latest data from Sky Go to explain how the Premier League is watched online.
23 May 2017
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The Media Leader Staff
Prime members will be able to add individual subscriptions for a monthly fee, with channels including Discovery, Eurosport and ITV Hub+ - plus a list of much more obscure channels such as Hopster, Shudder and Heera.
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