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Results categorised as Agencies
10 Jan 2023
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Ella Sagar
In brief: Dentsu agency iProspect has become the global media agency of record for fashion brand Zalando following a competitive pitch.
06 Jan 2023
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Greg Grimmer
Adwanted UK CEO Greg Grimmer captures some of the highlights from Adwanted Events' The Year Ahead.
23 Dec 2022
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Ella Sagar & Jack Benjamin
A selection of reporters' favourite features, interviews, and opinion pieces from the past year.
22 Dec 2022
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Jack Chape
But how do you actually identify areas for incremental gains in your performance media and act upon them?
21 Dec 2022
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The Media Leader Staff
From changing government regulation to the passing of the Queen and the sale of Twitter to Elon Musk, to say 2022 has been an eventful year in media and the world more generally would be an understatement.
20 Dec 2022
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Ella Sagar
The Media Leader spoke to media agency execs, broadcasters, intermediaries, specialists and columnists to find out their thoughts on the most significant change in media this year.
20 Dec 2022
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Bob Wootton
From returning to the new normal, changing ownership of tech giants and grim forecasts, Bob Wootton outlines his media standouts for this year.
19 Dec 2022
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Ella Sagar
From sustainability, the talent crisis and trust in media, to ad fraud, inflation and Netflix's ad tier, The Media Leader has covered a lot of news this year, but what were our most-read stories?
19 Dec 2022
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Omar Oakes
WFA study criticises "bad behaviours".
15 Dec 2022
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The Media Leader Staff
The basic relationship between reach and business results has "eroded dramatically", Zenith UK chief strategy officer Richard Kirk argues.
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