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Results categorised as Agencies
30 May 2024
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Jack Benjamin
Many traditional spots were out of bounds, so agency Media Bounty went with a more "guerrilla" feel.
29 May 2024
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Jack Benjamin
The UK independent has been working with German indie network Mediaplus for more than seven years.
29 May 2024
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Arif Durrani
Blackett reflects on her life at WPP and what the future holds following her leaving party.
28 May 2024
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Ella Sagar
A lack of understanding of the benefits and perceived high costs are holding back investment in connected TV advertising, a Teads report has found.
28 May 2024
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Katrina Urban
As the industry gears up for Cannes, it's crucial that we remain vigilant and attuned to the wellbeing of our community.
28 May 2024
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The Media Leader Staff
Omar Oakes and Nick Manning discuss the recent ANA report into principal-based media and much more.
24 May 2024
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Nick Graham
Challenges that will shape its future include the need to simplify the offering, retailer consolidation and building infrastructure that connects the physical and the virtual.
23 May 2024
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Ella Sagar
Leaders require regular and comprehensive training to help address DEI concerns and brain drain, a discussion concluded.
23 May 2024
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Omar Oakes
Salesforce's media lead, Neil Robinson, laid bare key challenges to the industry in a recent webinar hosted by The Media Leader that discussed how advertisers and media owners risk "leaving money on the table".
23 May 2024
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Jack Benjamin
The chocolate brand appealed to Londoners to "elect" its peanut butter-filled egg as the "superior crème-filled egg" during Easter.
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