NICK GRAHAM
LATEST ARTICLES
24 May 2024
Challenges that will shape its future include the need to simplify the offering, retailer consolidation and building infrastructure that connects the physical and the virtual.
01 Mar 2023
Advertisers need to be realistic and focus on the tools that can increase the efficiency of their advertising today.
Brands should start to find their own ‘voice’ or risk playing catch up when we enter a browserless world, writes Nick Graham.
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