SEARCH
Results categorised as Advertising
20 Feb 2015
|
David Pidgeon
In the wake of controversy over the way in which it has handled coverage of the HSBC Swiss tax dodging allegations, the paper will draw up guidelines to define the relationship between editorial and commercial staff.
19 Feb 2015
|
Ellen Hammett
The out-of-home industry has reported its strongest quarter ever, with revenue close to £300 million for the first time, according to the Outdoor Media Centre.
18 Feb 2015
|
Ellen Hammett
Half of UK advertising spend in 2015 will go on the internet and mobile devices, according to the latest advertising forecast from Strategy Analytics.
17 Feb 2015
|
Ellen Hammett
27% of UK media agency employees have "no idea" how to comply with mobile privacy, while 22% have "no idea" about brand safety on mobile, according to research released today by the IAB and BVDW.
16 Feb 2015
|
Tim Lefroy
After Dominic Mills attacked the Advertising Association's latest report, calling it a flawed and arrogant approach to defending the ad industry from attack, the AA's CEO, Tim Lefroy, responds.
13 Feb 2015
|
The Media Leader Staff
The latest ABC release for the July to December 2014 period charts all the trends for the magazine market. Here, Newsline presents expert opinion and analysis from MediaCom, Carat, Manning Gottlieb OMD and Starcom MediaVest Group.
13 Feb 2015
|
Martin Kelly
Advertisers are questioning programmatic transparency, but is all this debate detracting from their advertising strategy, asks Martin Kelly, CEO and co-founder of Infectious Media.
12 Feb 2015
|
David Pidgeon
The alliance follows the intended acquisition by Kantar parent WPP for a substantial equity stake in comScore.
12 Feb 2015
|
David Pidgeon
The latest ABC release for the July - December 2014 period charts all the trends for the print magazine market. Here is Newsline's overview - with links to full articles for each market.
10 Feb 2015
|
David Pidgeon
Sky won the lion's share, taking five of the seven packages of matches made available, whilst BT won the remaining two.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer