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Results categorised as Advertising
03 Dec 2024
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Omar Oakes
The news brand has launched plans to make its entire organisation certified in carbon literacy.
03 Dec 2024
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Omar Oakes
ITV carries immense cultural power that makes a sell-off far from straightforward, writes the editor.
03 Dec 2024
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Hannah Mirza
It’s time for digital publishers to grab the opportunity that accessibility brings to boost audiences and revenues.
02 Dec 2024
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The Media Leader Staff
Serial agency founder and digital media pioneer Pete Robins talks to editor-in-chief Omar Oakes about why he believes there's never been a better time to plan media.
02 Dec 2024
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Maria Iu
Appointment follows deals with Disney+ and YouTube, and three recent hires in the department.
02 Dec 2024
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Ian Dowds
Progress in online audience measurement means putting humans at the heart of media and working through a deep understanding of real people. Not IDs, devices, users or accounts.
29 Nov 2024
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Omar Oakes
Sky Media's advertising chief has pledged to "drive change" as the TV sales house looks to "fully reimburse" clients underpaid for ad revenue over several years.
29 Nov 2024
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Maria Iu
The Media Leader asked some of the UK’s top strategic minds to share their thoughts.
28 Nov 2024
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The Media Leader Staff
The purchase strengthens Adwanted’s data division.
28 Nov 2024
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Ed Mullins
Developments from Barb and IAB will all help the industry solve the challenges of fragmentation and standardisation in CTV as marketers recognise its strength within the digital landscape.
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