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Results categorised as Advertising
18 Oct 2016
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The Media Leader Staff
As part of the deal, which was made for an undisclosed sum, Sarah Parkes, previously managing director of Airport Media, will become MD of Primesight's Airport team.
17 Oct 2016
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Dominic Mills
As the battle lines are drawn, Dominic Mills looks at the consequences of Tesco's punch-up with Unilever.
17 Oct 2016
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Jon Block
Brands will soon be able to target consumers while still respecting their privacy, writes Videology's Jon Block. It's time to start selling the benefits to the public.
17 Oct 2016
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Richard Shotton
Brands must recognise that much of advertising's impact comes from perceived waste, writes Zenith's Richard Shotton.
14 Oct 2016
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Mark Finney
In the wake of Facebook's video measurement blunder, ISBA's Mark Finney outlines the options for a transparent solution.
14 Oct 2016
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The Media Leader Staff
Cartoon: Samsung's product recalls ends in tragedy
13 Oct 2016
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The Media Leader Staff
Patel takes over from Vicky Jacobs, who is taking time out of the agency for health reasons.
13 Oct 2016
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The Media Leader Staff
Senior figures from around the industry react to the latest IPA Bellwether report for the third quarter of 2016.
13 Oct 2016
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The Media Leader Staff
Despite positive revisions to budgets in the latest IPA Bellwether report, the UK's uncertain economic and political climate meant industry financial prospects remained negative.
12 Oct 2016
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Roy Jeans
A few evangelical experts are leading everybody else at great speed towards a little-understood destination. Here, CPUK's Roy Jeans explains the consequences.
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