SEARCH
Results categorised as Advertising
03 Dec 2018
|
John Reynolds
Dame Cilla Snowball, group chairman and CEO of AMV BBDO, discusses her personal experience of prejudice in the workplace, what she makes of the current controversy at JWT, and what it means to be a Dame.
03 Dec 2018
|
Michaela Jefferson
Corporate in-housing will continue to demonstrate rapid growth say industry experts, as brands are increasingly looking to assume control over their own data in the supply chain.
30 Nov 2018
|
The Media Leader Staff
Experts have warned it will be another two years before the online world's brand safety issues are resolved as they outlined new solutions to a growing industry problem.
30 Nov 2018
|
Michaela Jefferson
Since becoming a fully-fledged bank a year ago, Monzo has become the UK's fastest growing bank with a billion pound valuation. Here, its marketing boss explains the strategy behind the success.
29 Nov 2018
|
The Media Leader Staff
Facebook is still winning share of audio-visual advertising, TV remains flat and print media continues to shrink according to the latest forecasts from the investment wing of WPP.
29 Nov 2018
|
The Media Leader Staff
40% of consumers expect to upgrade their homes to connected products, but experts warn that it will be an 'overwhelming' transition
28 Nov 2018
|
Raymond Snoddy
In holding Facebook to account, Damian Collins' 'Grand Committee' of lawmakers was a theatrical master-stroke - as was using one of the tricks of the broadcasting trade to highlight the non-appearance of Zuckerberg.
28 Nov 2018
|
The Media Leader Staff
Following the 2018 Publishers Conference, Mediatel presents the key take-outs, coupled with the remaining challenges to tackle in 2019.
28 Nov 2018
|
Michaela Jefferson
After a stream of hype, the Internet of Things has had a rather quiet 2018. We caught up with specialist IoT agency SharpEnd to find out just how connected the future of marketing is going to be.
28 Nov 2018
|
Michaela Jefferson
Andre Rickerby, CMO at Moonpig, explains why the online card retailer is choosing to move its budget into digital, having built its business through TV.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer