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Results categorised as Advertising
17 Oct 2023
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Annabel McCaffrey
NABS’ head of support outlines strategies to help support people in to working more days in the office, especially when it is more vital than ever to create inclusive and safe spaces.
17 Oct 2023
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Omar Oakes
Disney+'s "£1.99 for three months" campaign drove a significant boost in new subscriber adds across all streaming services this summer amid a longer-term trend of rising prices.
16 Oct 2023
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Steve Scaffardi
At the Future of Media conference, a room of Future 100 Club members transformed a media quiz show into a heated debate about the future of diversity and leadership in the media and advertising industry. Here's what we learned from the discussion.
13 Oct 2023
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Bob Wootton
The political leaning of the government does not significantly impact the commercial success of the media industry, as both parties prioritise communications and advertising.
11 Oct 2023
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Ella Sagar
Vivendi chairman and CEO told delegates at The Future of Media about the importance of media companies thinking global, growth acquisition strategies and the decision to work with Shell.
11 Oct 2023
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The Media Leader Staff
Kevin Allocca tells editor-in-chief Omar Oakes why being 'viral' is less important today, and how the rise of TikTok and changing attitudes to online video have impacted YouTube's strategy.
11 Oct 2023
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Ella Sagar
BBC Studios' vice-president of digital commercial shares his bravest moment (involving a squirrel), and why selling media has got harder while buying media has got easier.
10 Oct 2023
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Nicole Kivel
Retailers are keen to chase the media budget that seems destined for their properties, but to succeed they have to understand what it means to act as a publisher, warns Criteo's Northern Europe MD.
10 Oct 2023
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Omar Oakes
Analysis: Netflix appears reliant on price increases for UK growth, as membership growth remains in the single digits.
10 Oct 2023
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Nicola Kemp
Media’s’ ME-EO’ mentality is at risk of using the feelings of the powerful few to kill this once in a generation opportunity to reshape the workplace for the better.
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The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
