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Results categorised as Advertising
22 Sep 2025
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Maria Iu
To mark its 70th birthday, the broadcaster worked with System1 and D&AD to showcase the top 70 ads in seven decades.
19 Sep 2025
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Laura Devis
We have mere seconds before consumers skip, scroll, swipe and switch off. But that's more than enough time to give brands an edge — if they use audio wisely.
18 Sep 2025
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Emily Rich
Those fear-inducing public-service ads don't work as well as we thought they did. Instead, invite people to believe.
17 Sep 2025
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Stephanie Himoff
Following the court's decision to keep Chrome with Google, publishers now have a lot more questions than answers. But a technical committee could provide some potential positive outcomes.
17 Sep 2025
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Ellie Hammonds
Meanwhile, YouTube remained top in Beano Brain's 100 Coolest Brands for 2025.
16 Sep 2025
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Maria Iu
New York and Riyadh missions will involve networking opportunities and curated events with local brands and agencies.
15 Sep 2025
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John Moulding
From measurement innovations to broadcaster concerns to AI, here's everything you need to know from the event.
15 Sep 2025
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Maria Iu
Panel at a Trade Desk event urged advertisers to think more carefully about the environments they appear in.
12 Sep 2025
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Ronny Golan
MMM is too slow for today’s fast-paced digital media cycles. Brands need to know in real time when a channel’s effectiveness is fading and when to stop spending.
12 Sep 2025
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Ellie Hammonds
With the new LHF advertising restrictions less than a month away, The Media Leader is exploring how different channels are preparing for the change and how they will be affected. First, the audio sector.
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The Media Leaders Awards 2021: Highlights
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TV
Audio
Consumer
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- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
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- Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report
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- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
