ARCHIVE ▸ SIMON CARR
Showing 11 - 20 of 29
06 Jul 2023
Strategy Leaders: Media planners have an opportunity to leverage social proof with data-led influencer strategies, but must not forget it is humans that can navigate the complexities of the market.
01 Jun 2023
Relaunches still come with a degree of risk and not all work out as planned, warns Hearts & Science's UK chief strategy officer.
Hearts & Science's chief strategist explains how moving attention away from the mainstream is valuable for brands, and shares six strategies to build regional diversity.
02 Mar 2023
Strategist Simon Carr looks at the changing pace of cultural exchange, and how this might impact the creation of new and unique ideas
26 Jan 2023
Simon Carr asks if Roblox and Fortnite are the new churches of the modern world.
17 Nov 2022
Where marketing principles have been followed, they seem to work. But there are still too many instances today where it has never been tried, writes Hearts & Science's strategy chief.
Strategy Leaders: We seem to be drawn in opposing directions on so many issues we can no longer be sure what being British really means.
01 Sep 2022
Two unique social media trends might have far reaching consequences for marketing, argues Hearts & Science's strategy chief.
12 Jul 2022
Artificial intelligences are creating unusual ideas - and we need that unique thinking, writes Simon Carr.
21 Jun 2022
Brands need to find ways to marry past, present and future.
Showing 11 - 20 of 29
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