ARCHIVE ▸ SCARLETT O'DONOGHUE
07 Nov 2017
The feature enables fast, free and secure transactions for people living in the same country.
02 Nov 2017
The AOP is encouraging the entire media industry to adopt new guidelines covering issues such as viewability, brand safety and ad fraud.
31 Oct 2017
Even with Brexit looming, 84% of those surveyed said it won’t affect their Christmas spending.
31 Oct 2017
New survey shows that consumers' trust in premium publishers is higher than news content on social media.
25 Oct 2017
Landuyt's new role will unite both client service and client delivery under her leadership.
25 Oct 2017
TV sponsorship delivers value across all brand metrics and drives positive viewer perceptions, a wide-reaching new study shows.
25 Oct 2017
The deal has enabled MediaMath to integrate Grapeshot's contextual pre-bid products onto its advertising platform, making it safer for brands to operate online.
25 Oct 2017
The deal should strengthen The Trade Desk's ability to help advertisers target consumers across multiple devices.
18 Oct 2017
The Gold Standard has three fundamental aims: to reduce ad fraud, to improve the digital advertising experience and to increase brand safety.
17 Oct 2017
Fagan will take up her new role in November after a handover from Simon Litherland, chief executive of Britvic and ISBA’s current president.
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