ARCHIVE ▸ PHIL ROWLEY
Showing 11 - 20 of 30
27 Jun 2024
AI might push us to be more original and force us to place more value on striving to invent or deliver the never-seen or never-heard to avoid competing with machines.
10 Apr 2024
If AI can read our emotions and respond with the right tone, while solving our problems at lightning speed, do we need humans for customer service?
11 Mar 2024
Tech developments will enable content to diffuse at the edges and shift in shape — and this requires an accompanying change in mindset.
31 Jan 2024
From programming for the masses to inserting more humanity into AI, these are the things that will impact consumers and businesses over the very long term.
11 Dec 2023
We need to think bigger than gaming and think 'gamification'. There are three actions we can take to bring gaming into the marketing mainstream.
06 Nov 2023
ACI has the potential to be a game-changer in AI by revolutionising the way brands serve their customers.
Marshall McLuhan's Tetrad model can revolutionise your understanding of media and marketing. Embrace the opportunities, prioritise, revive, and prevent to stay ahead of the game.
22 Aug 2023
Can we use modern technology to help consumers access a physical interaction rather than replace it?
04 Jul 2023
Instead of virtual land and virtual shopfronts, start thinking of the metaverse like the offspring of twin technological advancements — the internet and gaming — and carrying half of the DNA of each.
05 Jun 2023
In a future defined by the hyperconnectivity of markets, brands who want to survive must glean deep insights from emerging markets and apply them elsewhere.
Showing 11 - 20 of 30
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