ARCHIVE ▸ MIKE FLETCHER
09 Sep 2021
The survey, powered by Panelbase, was conducted to mark the one-year anniversary of the UK chapter of the Unstereotype Alliance
09 Sep 2021
Independent media agency, the7stars Group has launched a business acceleration consultancy, with the aim of closing the gap between martech and media investment.
08 Sep 2021
E-commerce, shoppable media and ESG cited among key challenges for major advertisers
07 Sep 2021
Mobile-first demand side platform, Hawk has teamed up with audience planning tool, Skyrise Intelligence in a move that will give it access to telecommunications data from mobile network providers for over 20 million users
26 Aug 2021
Ofcom has withdrawn from the UK's equality workplace scheme run by Stonewall, citing the need to remain impartial and independent at all times
24 Aug 2021
Shopify merchants across the UK will be able to add a shopping tab to their TikTok profiles as part of an extended partnership between the e-commerce and mobile video platforms.
24 Aug 2021
DOOH creative that evolves delivers a 38% higher impact than that of static creative after five days, claims study
20 Aug 2021
Digital Cycle South has been specifically designed for senior digital marketers, agency, e-commerce, ad-tech, brand and retail professionals
19 Aug 2021
70% of American kids recall ads on YouTube versus 35% who recall ads on broadcast TV
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