Adwanted UK: The Media Leader

ARCHIVE ▸ MICHAELA JEFFERSON

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05 Jul 2019

MediaCom has promoted James Mackenzie to its UK executive committee, taking on the role of chief investment officer.

04 Jul 2019

85% of UK advertisers are planning to increase their investment in digital audio over the next 12 months, according to a new report from Global's digital audio exchange, DAX.

01 Jul 2019

Ad network WPP has sold its minority shareholding in the sports, entertainment and communications group Chime.

28 Jun 2019

Advertisers and agencies need to ditch the idea of data-driven marketing and instead focus on data-inspired creativity, the global CSO of MullenLowe Open said this week.

26 Jun 2019

The Ozone Project, a new joint digital ad sales house for publishers, has partnered with independent ad exchange network OpenX to help increase monetisation for publisher's digital ad inventory.

19 Jun 2019

The advertising industry is in the middle of a "crisis period" where creatively-awarded campaigns have little or no effectiveness advantage over non-awarded campaigns, a new report has revealed.

17 Jun 2019

She replaces the agency group's founder and former CEO, Rob Wilkerson, who left earlier this year after two decades with the business.

14 Jun 2019

Advertisers are now banned from using any gender stereotypes in their marketing which are "likely to cause harm or serious or widespread offence."

13 Jun 2019

GroupM, WPP's investment arm, has revised its forecasts for global advertising growth as digital shows signs of deceleration.

13 Jun 2019

Wavemaker UK has announced three appointments to its senior leadership team: marketing director Nicky Bradley, chief talent officer Robert Jane and head of journey design Chetan Murthy.

Showing 211 - 220 of 451