Adwanted UK: The Media Leader

ARCHIVE ▸ THE MEDIA LEADER STAFF

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10 Sep 2020

Mediatel has today announced that the IPA’s TouchPoints survey data is now available within its new Consumer Surveys app.

02 Sep 2020

Contextually targeted impressions cost almost a third less than cookie-based, behaviourally targeted impressions, a new study has found.

13 Aug 2020

As the latest ABC circulation figures are released for the consumer magazine market, Mediatel News presents its round-up of the results.

13 Aug 2020

Gardening titles saw circulations rise across the board for the first half of 2020 as lockdown Britain sought inspiration and horticultural solutions. While cookery titles experienced a mixed bag of results

13 Aug 2020

Despite TV viewing becoming the mainstay of lockdown life, the television listings market continues to witness declines in print circulations

13 Aug 2020

Unsurprisingly, with the nation in lockdown for much of it, the last six months were less than kind to the women's magazine market. Almost all titles saw their circulations drop significantly, both over the period and over the year.

13 Aug 2020

With the Covid-19 pandemic initiating nationwide school closures and keeping both parents and children in their homes, Dennis Publishing's The Week Junior recorded a strong performance for the first six months of 2020.

07 Aug 2020

Partner content: Ollie Deane, director of commercial outdoor at Global shares his positivity for the future of OOH and explains the future of audio and OOH as an integrated offer

05 Aug 2020

Steven Scaffardi hosts a debate looking at how the ad industry can live up to the promises it made in response to the Black Lives Matter movement.

30 Jul 2020

UK adspend is expected to fall by -15.6% this year, according to the latest AA/WARC report - a slight upgrade on earlier forecasts. Here, industry experts analyse the findings.

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