ARCHIVE ▸ JOHN MOULDING
10 Apr 2025
Australia’s official TV audience measurement provider has ambitions to incorporate big data into the trading currency. Samba TV and Nexxen are key data partners.
10 Apr 2025
Disney Advertising is giving advertisers access to biddable inventory in the US and expanded DSP integrations in Canada. Its proprietary Audience Graph has also arrived in Europe.
10 Apr 2025
The Media Leader spoke to two leading TV analysts and a major Australian media buyer about what the deal means at a global and local level.
09 Apr 2025
Independent analyst Ben Keen has outlined significant changes to the way global streamers conduct their business and the content they offer. In all cases, they are drawing from a playbook that served pay-TV operators and channel owners well for decades.
Watch: Sam Taylor explains how he and his team are pushing the envelope with data-driven AV marketing.
03 Apr 2025
The Spanish football club has introduced two FAST channels to complement its free on-demand content. The Amagi Now cloud video platform is credited with simplifying content operations.
03 Apr 2025
Comcast Technology Solutions is promising its new umbrella managed service, covering ingest through to delivery, will de-duplicate and streamline multiplatform operations that have become prohibitively complex.
01 Apr 2025
Half of viewers first go to linear TV when turning on their TV set, with another 8% going straight to BVOD, according to The New Life of the Living Room by RTL AdAlliance.
27 Mar 2025
Watch: ProSiebenSat.1 Puls 4 co-CEO Thomas Gruber discusses a groundbreaking innovation in audience measurement and broadcast planning.
27 Mar 2025
The conference highlighted how three key segments of the TV industry are adapting to "life after" and quickly building a new story for themselves.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer