Adwanted UK: The Media Leader

ARCHIVE ▸ ELLEN HAMMETT

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19 Aug 2014

Starcom MediaVest Group has announced the appointment of Liam Brennan as digital strategy director.

19 Aug 2014

The Prime Minister has announced that online music videos will carry an age classification from October as part of a scheme by YouTube, Vevo and the British Board of Classification to protect children from "graphic content".

18 Aug 2014

Jason Mawer, who joined the company as digital director in 2012, will oversee print and digital sales, creative solutions and partnerships.

18 Aug 2014

The latest Video Monetisation Report from FreeWheel reveals that video views and ad views were both up 28% year on year.

18 Aug 2014

Despite the rapid rise of VOD services such as Netflix, and the suggested cannibalisation of linear TV, 80% of Americans prefer to watch television on a traditional set, according to new research from BroadStream Solutions.

18 Aug 2014

New research from youth insights consultancy Voxburner reveals the lasting impact of brands at the World Cup among UK 16-24 year olds,

15 Aug 2014

Growth in the world economy slowed a little in 2013, alongside advertising, recording a modest 3.5% increase in measured global ad investment to stand at $11 billion, according to the latest ad forecast from GroupM.

15 Aug 2014

The commercial panel will consider business models; the thrust for platform data (and the future of NRS); the progress and implications of the planned trading system, PATS; data and tablet ad effectiveness.

14 Aug 2014

The latest ABC release for the January - June 2014 period charts all the trends for the print magazine market. Here is Newsline's overview - with links to full articles for each market.

14 Aug 2014

All titles in the News and Current affairs sector recorded increases in average gross monthly circulation, according to the latest Consumer ABC results for January - June 2014.

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