Adwanted UK: The Media Leader

ARCHIVE ▸ ELLEN HAMMETT

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13 Jan 2015

72% of marketers are planning to run a real-time digital out-of-home campaign in 2015, with 87% thinking it would allow for better targeted advertising for their brands, according to new research from Posterscope.

13 Jan 2015

The latest UK advertising forecasts, released today, have been revised downwards, reflecting a more cautious outlook for UK GDP and concerns over the Eurozone in 2015.

12 Jan 2015

Gary Davey, executive VP of programming at Sky Deutschland, will take on an expanded role as managing director of content, with the additional responsibility for Sky's entertainment, film and news channels in the UK and Ireland.

12 Jan 2015

David Pandit, who has held senior roles at Karmarama, emnos and BBH, will join SMG this week.

09 Jan 2015

News Corp Australia's most popular magazine, Sunday Style, has apologised for posting an advertisement for a fashion intern with an image of a young, semi-naked woman on all fours in bed.

09 Jan 2015

James Tye will replace current chairman Kevin Costello, CEO of Haymarket Media Group, when he steps down from the role on 1 January 2016.

09 Jan 2015

EE added a record 5.7 million 4G customers in 2014, with 1.7 million in the last two months alone.

08 Jan 2015

Despite the fatal shootings of 10 Charlie Hebdo staff members on 7 January, surviving employees at the French satirical magazine have vowed that they will publish next week, with the hope of reaching 1m copies.

08 Jan 2015

TalkTalk has acquired Tesco's loss-making video service, Blinkbox, and Tesco Broadband for an estimated £5 million.

07 Jan 2015

In a bid to paint a more accurate picture of online viewability, Google has unveiled a new tool which will check whether users are actually viewing video ads.

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