Adwanted UK: The Media Leader

ARCHIVE ▸ ELLEN HAMMETT

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14 Jun 2016

The initiative was launched to encourage brands and agencies to feature disability in their ad campaigns.

13 Jun 2016

Khan said he was "extremely concerned" about some of the advertising that appears on the London underground and at bus stops - especially when it comes to the portrayal of women.

09 Jun 2016

Beauty brand Charlotte Tilbury's digital lead, Anna Bateson, said there has been a "loss of humanity" between brands and consumers, causing people to actively switch off from digital.

09 Jun 2016

Futurist Tracey Follows says emotional data will eventually become much more important to marketers than behavioural data.

09 Jun 2016

More than three quarters (77%) of publishers' or marketers' content shared via mobile phones takes place via 'dark social' channels, according to new research from RadiumOne.

06 Jun 2016

The guidelines outline four actions that brands need to take to protect their marketing budgets.

02 Jun 2016 |

The Economist has made its first foray into virtual reality with a reconstruction of Mosul Museum artefacts which jihadists destroyed in 2015.

02 Jun 2016

More than £100 million worth of digital revenues were generated in the first quarter of 2016.

02 Jun 2016

While magazines are still clearly enjoyed in their printed form, mobile continues to play an important role in readership, according to the latest NRS results from PAMCo.

02 Jun 2016

The latest NRS results for the period April 2015 - March 2016 show how print became a dwindling part of the Independent's readership, with the majority of its audience coming from mobile.

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