Adwanted UK: The Media Leader

ARCHIVE ▸ ELLEN HAMMETT

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29 Apr 2014

Following in the footsteps of companies such as Netflix and Amazon, the move marks Yahoo's first steps into the digital video market.

23 Apr 2014

A new study from the IAB reveals that 36% of top 100 brands in the UK do not have sites optimised for mobile.

23 Apr 2014

MailOnline has come out on top in the IPA's latest Online Media Owner survey, with over 84% of respondents either agreeing or agreeing strongly that their overall experience of dealing with the platform is good.

23 Apr 2014

75% of connected TV app users say video apps are 'extremely' or 'very important', according to the new NPD Connected Intelligence report.

23 Apr 2014

The fully-programmatic product, developed by Xaxis, will allow advertisers to deliver coordinated ads on viewers' mobile devices simultaneously with adverts on their TVs.

22 Apr 2014

Netflix is to increase its pricing for new members, as it looks to "acquire more content and deliver an even better streaming experience."

17 Apr 2014

New research from Google reveals that 58% of UK users tell others about the brands that they love, compared to 33% of non-users.

17 Apr 2014

All six episodes of Jonah From Tonga, the new series from the writer and star of Summer Heights High and Ja'mie: Private School Girl, will be made available on BBC iPlayer from 2 May for 48 hours.

17 Apr 2014

The Q1 2014 IPA Bellwether Report reveals the record largest single upwards revision to marketing budgets in 14 years of data collection, marking the sixth successive quarter that marketing budgets have been revised up.

16 Apr 2014

Former Telegraph editor, Tony Gallagher, is to return to the newspaper industry as joint deputy editor of the Daily Mail.

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