Adwanted UK: The Media Leader

ARCHIVE ▸ ELLEN HAMMETT

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27 Mar 2014

Carat's latest forecast shows global advertising revenues accelerating by 4.8% this year to $551 billion - predicting global ad spend in 2015 to continue on an upward trend with 5% year on year growth.

27 Mar 2014

MailOnline digital advertising revenue was up 51% for the half year ending 31 March 2014, however missed the growth rate needed to hit its target revenue this financial year.

27 Mar 2014

Emerging screen-based technologies, such as smartphones and tablets, are changing the way the UK population communicates, shops and consumes news and media, according to the latest IPA TouchPoints5 data, published today.

26 Mar 2014

Channel 4 has announced that Tessa Ross will be stepping down as controller of film and drama later this year, having been appointed chief executive of the National Theatre.

26 Mar 2014

The launch means that for the first time clients will be able to plan, buy and execute campaigns across all screen formats from a single platform.

26 Mar 2014

Marc Watson, CEO of BT TV, is to leave the company after seven years.

26 Mar 2014

A new study from FOX Broadcasting Company, Twitter and the Advertising Research Foundation reveals that the majority of those exposed to TV-related tweets are 'highly likely' to take action.

25 Mar 2014

The platform will initially reach 175 million consumers each month across 23 countries on five continents - creating the largest network of its kind.

24 Mar 2014

Crackle is to be shut down from 1 April 2014, just two years after its launch in 2012.

24 Mar 2014

Building on AOL's existing video offering, AOL On will provide both curated and original content in a short form version, made up of over 750,000 pieces of premium video.

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