ARCHIVE ▸ ELLA SAGAR
08 Feb 2023
Verica Djurdjevic tells The Media Leader about her first job in a cake shop and which other media owner she would work with on a collaborative campaign.
07 Feb 2023
In brief: Say It Now, the interactive audio ad tech company, has appointed Zoe Bruton as its sales director.
06 Feb 2023
Retail media is forecast to be the fastest growing area of UK commercial media this year, despite rising costs in an already expensive buying market to reach consumers where they shop.
03 Feb 2023
2022 saw a surge in radio audiences 'going digital'. This is welcome news for advertisers who are looking for new audiences, better targeting and more efficient media.
02 Feb 2023
The BBC has grown its share against commercial radio after two quarters of decline.
01 Feb 2023
In brief: UK cinema advertising contractor Pearl & Dean has secured a new contract with Curzon starting in July 2023.
01 Feb 2023
Laura Chaibi, international director of ad marketing and insights at Roku shares her greatest achievement and what is consistently coming up in conversations with clients.
01 Feb 2023
The UK advertising and marketing’s LGBTQIA+ advocacy group has launched its biggest campaign to date using outdoor sites across the UK.
31 Jan 2023
In brief: BARB has launched a solution to give subscribers more flexibility in accessing and integrating viewing data into their own systems.
31 Jan 2023
In brief: GroupM has officially merged Essence and Mediacom in the UK, making it the country's largest regional agency network.
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