Adwanted UK: The Media Leader

ARCHIVE ▸ ELLA SAGAR

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03 Nov 2021

IAS has been accredited by the Media Rating Council (MRC) for impression and viewability measurement of ads across Facebook and Instagram.

02 Nov 2021

Exclusive: Kris Boger is now general manager of global business solutions for the UK.

02 Nov 2021

Podsights, a marketing attribution platform for podcast advertising, is launching a product this week so advertisers can target their campaign before they purchase podcast ads.

02 Nov 2021

Two-thirds of people in the UK rely on news brands for information about climate change, a survey has shown.

01 Nov 2021

Sky has called on broadcasters and content creators to "work together" to address climate change in their work.

01 Nov 2021

The online course aims to provide practical techniques to measure and reduce emissions

28 Oct 2021

Transport for London (has launched a multi-platform campaign to tackle sexual harassment on its network.

28 Oct 2021

UK ad spend will reach £29.3bn this year, the latest quarterly report says, with triple-digit growth in OOH, digital magazines, cinema and direct mail.

26 Oct 2021

This October could be the most demanded month ever to advertise on TV, according to media leaders.

25 Oct 2021

Advanced booking deadlines were reduced last year in response to the pandemic. Is this the future of broadcast advertising? Mediatel News asked media leaders whether longer advanced booking deadlines should be brought back in.

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