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Results tagged as Television
09 May 2012
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Martin Galvin
Martin Galvin, director of agency sales at Specific Media, says we have a rich canvass when it comes to the possibilities around online video this summer...
09 May 2012
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Liz Jaques
ITV's chief executive Adam Crozier has forecast a 17% increase in advertising revenues for June due to the number of campaigns around the Queen's Jubilee and the Euro 2012s.
08 May 2012
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Liz Jaques
ITV1's Britain's Got Talent reached the semi-finals this weekend, with shows on Saturday, Sunday and Monday evening.
08 May 2012
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Liz Jaques
The number of users streaming mobile TV on their smartphones will increase to 240 million by 2014, according to Juniper Research.
04 May 2012
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Liz Jaques
The Premier League has launched an invitation to bid for TV rights to three seasons from 2013 to 2014. The League is offering live rights to 154 matches (split into seven packages) and a free-to-air highlights package including catch-up rights.
02 May 2012
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Anne Tucker
Blogging on InteractiveTV Today, Zachary Weiner, CEO of emerging TV consultancy CTV advertising and the co-founder of the Connected TV Marketing Association, looks at traditional TV budgets and the impact connected TV will have upon it.
30 Apr 2012
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David Hellier
David Hellier, deputy editor at City AM, anticipates a tougher future for BSkyB.
26 Apr 2012
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Anne Tucker
Rovi Corporation has released the findings from its UK based Smart TV advanced advertising study, with Decipher Research. The study evaluated connected TV audience segments, platform familiarity and usage, as well as advertising effectiveness and engagement. The study, which included online surveys of connected TV users and in-home interviews, tracked eight Smart TV advertising campaigns for leading entertainment and conventional brands.
26 Apr 2012
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Liz Jaques
New IPA TouchPoints4 survey data launched today reveals the extent to which the recession and new developments in technology have affected the way in which we are spending our daily lives. We are now spending more time at home, tightening our belts and multi-tasking our media consumption.
25 Apr 2012
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Liz Jaques
Sony has added Netflix to its Sony Entertainment Network (its digital portal that features entertainment content, which is accessible through selected connected Sony BRAVIA televisions, Blu-ray players and PS3 devices).
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