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Results tagged as Research
11 Apr 2011
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Liz Jaques
ZenithOptimedia now forecasts global ad expenditure to grow by 4.2% in 2011, down from the 4.6% it forecast in December, as a result of the political turmoil in the Middle East and the earthquake in Japan.
07 Apr 2011
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Richard Nicholls
Richard Nicholls presents and analyses some of the TV-related highlights from Future Foundation's December 2010 wave of research...
06 Apr 2011
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John Carroll
John Carroll, senior director at Ipsos MediaCT, provides a status report on radio's progress towards a digital Britain...
05 Apr 2011
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Liz Jaques
The IAB predicts a 22% increase in digital video ad spend over the next 12 months.
04 Apr 2011
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Liz Jaques
Google Android is still leading the way in the US smartphone market with a 33% share, according to comScore's latest figures for the three month period to the end of February 2011.
29 Mar 2011
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Liz Jaques
US ad spend will make a slow recovery this year, rising 1%, according to eMarketer.
28 Mar 2011
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Liz Jaques
Thinkbox has appointed Neil Mortensen as research and planning director.
25 Mar 2011
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Liz Jaques
The IPA has released its 2010 Annual Review with a round-up of the year, topline from industry surveys and publications.
24 Mar 2011
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Liz Jaques
The BBC's cross-platform measurement system Live+7, which includes iPlayer views, HD and narrative repeats, as well as live and recorded viewing for seven days after TX, has released its first results.
22 Mar 2011
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Liz Jaques
Mobile adspend during 2010 was worth £83 million. Spending on mobile internet advertising grew by 116% (on a like for like basis) when compared with 2009, according to the latest IAB and PwC Mobile adspend report.
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