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Results tagged as Research
15 Jun 2011
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Liz Jaques
What is the value of a social media fan? According to Deloitte, worldwide social media users will reach around one billion in 2011, with average revenue per user (APRU) of $4*.
13 Jun 2011
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Philip Ricketts
Philip Ricketts, head of door to door strategy, sales and marketing, Royal Mail, says marketers who don't embrace new technologies that drive value from their mail and online campaigns risk being left behind...
09 Jun 2011
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Richard Nicholls
Richard Nicholls, The Future Foundation, says "Boredom" could soon seem a rather quaint affliction peculiar to the inefficient consumer of yesteryear...
08 Jun 2011
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Liz Jaques
Ahead of our Media Playground 2011 event tomorrow, Newsline and online research company Toluna have teamed up to launch a series of questions to find out what people really think about the digital world (including social media, connected TV, m-commerce and privacy). Using the Toluna QuickSurvey's system (which officially launched today!), here are a few of the highlights...
07 Jun 2011
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Tina Mermiri
2011 has seen a lot of hype around internet connected (or smart) TV sets. Some believe it will be revolutionary - a leap as significant as the move from black and white to colour TVs. Others are more cautious, viewing it as an interesting development but not game-changing. As with many things, the truth probably lies somewhere in between.
06 Jun 2011
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Liz Jaques
RAJAR is set to introduce new digital technology to its audience measurement tools. A new online radio listening diary and a new digital personal interviewing aide will be incorporated into RAJAR's current survey.
02 Jun 2011
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Liz Jaques
Global internet traffic is expected to quadruple by 2015, with online video the key driver, according to Cisco Visual Networking Index.
02 Jun 2011
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Shaun Gregory
Shaun Gregory, managing director, O2 Media: Everyone says that 2011 is at last the year of mobile. The truth is that this is just the beginning - this will be the decade of mobile...
01 Jun 2011
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Liz Jaques
365.3 million unique visitors went online in Europe in April 2011, for an average of 24.2 hours per person, according to new comScore data.
25 May 2011
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Liz Jaques
The US eReader market has seen more than 60% growth this year and has more than quadrupled since 2009.
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