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08 Mar 2012
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John Carroll
John Carroll, senior director at Ipsos MORI, reveals key insights about the new Sunday edition of The Sun...
02 Mar 2012
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Paper Boy
The latest ABC release for the regional press continues to show online usage increasing for the regional networks. The top network is still Trinity Mirror with over nine million monthly unique browsers.
01 Mar 2012
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Liz Jaques
The Guardian launched a new TV ad campaign on Channel 4 last night to an audience of almost one million viewers.
29 Feb 2012
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Liz Jaques
Today's ABC release paints a fairly poor picture for the regional newspaper market, with all but one newspaper group in our analysis posting percentage declines in the July to December period.
29 Feb 2012
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Liz Jaques
James Murdoch has stepped down as executive chairman of News International. However, he will remain as deputy chief operating officer of parent group News Corporation.
29 Feb 2012
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Raymond Snoddy
Raymond Snoddy says despite the relentless rise of social media what comes through loud and clear is the importance, and at least for now, the continuing dominance, of print at the heart of the brand...
27 Feb 2012
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Paper Boy
Trinity Mirror suffered the most at the hands of the new Sunday edition of The Sun. Following Rupert Murdoch's tweet telling 190,000 followers that the first edition of The Sun on a Sunday sold 3,260,000 copies.
27 Feb 2012
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Liz Jaques
Rupert Murdoch claims the first edition of the Sunday Sun sold three million copies. Last night he tweeted: "Reports early, but new Sun edition sold 3m!". Media agencies - ZenithOptimedia, MEC, Carat UK and Mike Colling & Company - give their verdicts here...
27 Feb 2012
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James Whitmore
James Whitmore, managing director at Postar, wonders whether we have forgotten the value of brands? Are we so dazzled by the short-term, the data and the noise that we have lost sight of the bigger picture?
24 Feb 2012
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Liz Jaques
The quality market titles, both the dailies and Sundays, were among the biggest losers in readership terms in 2011. The FT saw its readership fall by -12.9% YoY in 2011, while the Times lost 180,000 readers during the one-year period (-11.5%). The Sunday Times also saw its readership drop -10.1% (-297,000 readers).
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