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22 Sep 2021
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The Media Leader Staff
Kantar has added out-of-home audience measurement from Route to its TGI consumer survey data platform.
14 Sep 2021
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Omar Oakes
OOH advertisers are still booking campaigns “very late” due to continued hesitancy in the market and late-booking charges being waived.
19 May 2021
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Nicole Lonsdale
Nicole Lonsdale, chief client officer, Kinetic Worldwide reveals the ways that an older dog has learned new tricks during the pandemic
07 Apr 2021
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Joel Livesey
Joel Livesey, senior director of inventory and partnerships at The Trade Desk, explains why the combination of mobile and programmatic out of home could be golden for advertisers.
16 Mar 2021
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Luke Willbourn
Luke Willbourn, chief client officer at Talon Outdoor, explains why the out of home advertising industry is feeling positive about 2021.
29 Jan 2021
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The Media Leader Staff
MacCallum reflects on this year's lockdown, the wider impact of Publicis' split from Posterscope, and why the media industry needs to embrace neurodiversity.
19 Nov 2020
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Tim Lumb
Tim Lumb, director at Outsmart, explains the significance of a new collaborative study from the out of home sector
29 Sep 2020
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Michaela Jefferson
Hivestack, an adtech business in the programmatic digital out of home space, has hired Nigel Clarkson as its new global chief revenue officer.
04 Sep 2020
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Barry Cupples
Barry Cupples, CEO of Talon, reacts to the news that Google is passing the digital services tax on to advertisers.
24 Aug 2020
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Mungo Knott
Partner content: The revolution which has been taking place in outdoor advertising means we are now much better placed to reach the needs of clients than in previous recessionary cycles, writes Global's Mungo Knott.
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