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10 Mar 2010
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Raymond Snoddy
Raymond Snoddy wonders if the media can turn around the coming general election, and if so, whether Murdoch has lost his normal touch. "By coming out so early and so ostentatiously for Cameron, The Sun may have indulged in a little premature political ejaculation" ...
10 Mar 2010
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Alex Rahaman
In the first of a new series of Media Playground Thought Leadership pieces, Alex Rahaman, director of mobile at Unanimis, says what we learn from our experiences online can help maximise the potential of mobile.
10 Mar 2010
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Liz Jaques
News Corporation executive claims paywalls and free models can "co-exist".
09 Mar 2010
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Liz Jaques
Publicis boss Maurice Levy claims newspapers need to find a balance between free and paid-for online content to survive the digital age.
09 Mar 2010
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Sam Howroyd
US spending on online advertising will overtake print in 2010 for the first time, according to a new forecast from Outsell Inc.
09 Mar 2010
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Sam Howroyd
Google is trialling a new television search service, letting users find TV shows and online videos, and personalise a lineup of their favourites.
09 Mar 2010
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Sam Howroyd
A new survey reveals that 41% of UK media buyers use online video advertising to deliver incremental reach to TV, indicating that TV budgets are driving market growth.
09 Mar 2010
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The Media Leader Staff
The advertising industry has come together to recommend an extension of the Cap Code, the self-regulatory rules for non-broadcast media.
09 Mar 2010
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Sam Howroyd
More than 173 million US internet users watched online video during January, according to new figures from comScore, with YouTube.com viewers watching 93 videos on average, representing an increase of 50% versus year ago.
08 Mar 2010
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Sam Howroyd
Europeans are spending more time on the mobile internet than reading newspapers or magazines, according to new research from the European Interactive Advertising Association.
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