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07 Apr 2010
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James McCombe
In our latest Media Playground Thought Leadership piece, Kantar Media looks at paid-for online content, the various pricing models and what research shows consumers are willing to pay.
01 Apr 2010
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Sam Howroyd
Johnston Press has ended its paywall trial, which charged readers for content around six of its titles.
31 Mar 2010
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Sam Howroyd
UK internet advertising spend grew 4.2% in 2009 to hit £3.5 billion, with search reaching 2.15 billion, according to new figures from the IAB.
31 Mar 2010
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Raymond Snoddy
Raymond Snoddy wants to know if Twitter has had its day, despite its effectiveness as a communications tool.
31 Mar 2010
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Katherine Page
Despite the increasing popularity of digital media, consumers with a technological bent are still checking out the print editions of their favourite titles, says Katherine Page, technical consultant at the National Readership Survey.
30 Mar 2010
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Sam Howroyd
Google, Microsoft, BT, and Sky have signed up to Race Online 2012, a new initiative aiming to get 100% of the UK population online by 2012.
30 Mar 2010
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Sam Howroyd
Consumers are increasingly using their PCs, mobiles and televisions at the same time, according to new mobile focused research from Yahoo!.
29 Mar 2010
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Sam Howroyd
A US study by the The Network Advertising Initiative (NAI) has found that behaviourally targeted ads are more than twice as effective and valuable as non-targeted online ads.
29 Mar 2010
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Amanda Davie
Amanda Davie, founder and managing director of Reform, explains why the IPA Search Certificate will help combat tough external threats and protect the value of the client-agency model...
26 Mar 2010
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Sam Howroyd
A quarter of children aged 8-12 who use the internet at home say they have a profile on Facebook, Bebo or MySpace, despite these sites having a minimum user age of 13, according to new research from Ofcom.
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