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Results tagged as National Newspapers
09 Mar 2012
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Liz Jaques
The daily newspaper market is down -5.2% on February 2011, with just one title posting an increase over the year.
01 Mar 2012
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Liz Jaques
The Guardian launched a new TV ad campaign on Channel 4 last night to an audience of almost one million viewers.
29 Feb 2012
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Liz Jaques
James Murdoch has stepped down as executive chairman of News International. However, he will remain as deputy chief operating officer of parent group News Corporation.
27 Feb 2012
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Paper Boy
Trinity Mirror suffered the most at the hands of the new Sunday edition of The Sun. Following Rupert Murdoch's tweet telling 190,000 followers that the first edition of The Sun on a Sunday sold 3,260,000 copies.
27 Feb 2012
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Liz Jaques
Rupert Murdoch claims the first edition of the Sunday Sun sold three million copies. Last night he tweeted: "Reports early, but new Sun edition sold 3m!". Media agencies - ZenithOptimedia, MEC, Carat UK and Mike Colling & Company - give their verdicts here...
27 Feb 2012
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James Whitmore
James Whitmore, managing director at Postar, wonders whether we have forgotten the value of brands? Are we so dazzled by the short-term, the data and the noise that we have lost sight of the bigger picture?
24 Feb 2012
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Niall Johnson
The dawn of 2012 brought a record amount of the UK's population online, according to the latest data released by online research company UKOM.
24 Feb 2012
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Liz Jaques
The quality market titles, both the dailies and Sundays, were among the biggest losers in readership terms in 2011. The FT saw its readership fall by -12.9% YoY in 2011, while the Times lost 180,000 readers during the one-year period (-11.5%). The Sunday Times also saw its readership drop -10.1% (-297,000 readers).
23 Feb 2012
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Liz Jaques
The UK's national newspaper websites saw usage figures increase during January after December's slump, with almost all audited sites recording a rise, with the exception of The Independent.
22 Feb 2012
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Raymond Snoddy
Raymond Snoddy says the instinctive Murdoch has chosen the lowest point in morale at The Sun, amid loose talk of the need for a second closure because of illegality, to provide the biggest boost of confidence of all...
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