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11 Nov 2011
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Andrew Troullides
Andrew Troullides, chief media officer at IMD, was a panellist at MediaTel Group's Why Aren't We All Trading Electronically? event this week. Here he offers a sketch of the morning's debate...
11 Nov 2011
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Liz Jaques
MediaOcean will not be a bigger or better DDS or MediaBank but will instead be a brand new entity, according to Greg Koerner, CMO, MediaBank.
11 Nov 2011
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Liz Jaques
Why isn't there a trading system to bridge the gap between agencies and publishers, asked News International's Patricia Kill at MediaTel Group's 'Why Aren't We All Trading Electronically?' event at Specific Media on Wednesday.
10 Nov 2011
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The Media Leader Staff
Matt O'Grady's research won the Tony Twyman award at last week's 2011 European TV Symposium in Amsterdam for the best paper, sponsored by RSMB TV Research.
24 Oct 2011
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James Grant
James Grant, country manager - UK, VINDICO, says the industry should enjoy a pat on the back but there is still work to do. For starters, it isn't good enough that as an industry we cannot accurately measure the impact of video alongside TV...
21 Oct 2011
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Derek Jones
The Urban Dictionary's definition of zeebox is "a drug infested overflow of the mind and a representation of a madman's inner most mental desire to manipulate the viewer and make you feel and think that you yourself are going or are already insane." Man…!
21 Oct 2011
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Liz Jaques
Videology, the video advertising solutions platform, has appointed Rhys McLachlan to the newly created position of commercial development director - reporting into Ryan Jamboretz, managing director EMEA and global chief development officer.
17 Oct 2011
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Derek Jones
Google's new broadband homes research initiative came under the microscope during the final session of the day - Metrics - at MediaTel Group's The Connected TV Experience conference.
17 Oct 2011
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Liz Jaques
The "Business Models and Platforms" panel at MediaTel Group's first Connected TV Experience conference reached near consensus that channel brands will remain key - acting as the ultimate content recommendation engines. As consumers become confused by the choice in the digital TV arena, trusted channel brands will continue to have an important role to play.
14 Oct 2011
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Liz Jaques
"YouView is still going to be incredibly important", Bill Scott from easeltv told delegates at MediaTel Group's Connected TV Experience event this week.
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