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Results tagged as Digital
29 Jul 2011
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Liz Jaques
BSkyB has reported pre-tax profits of £1 billion in the year to the end of June, as the company announced a £750 million share buy-back to appease investors following News Corporation's failed attempt to take full control of the satellite broadcaster.
28 Jul 2011
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Tim Hipperson
Tim Hipperson, CEO, G2 Joshua, says the traditional agency formula is inadequately prepared for the fickle and fast-paced demands of the online community... Is it time for change?
26 Jul 2011
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Luke Aviet
Luke Aviet, managing director Advertising UK AOL & Goviral, says brands need to think and act more like media companies, but to achieve this they need platforms that consistently help them make the complicated easier...
26 Jul 2011
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Liz Jaques
Research from Mobile Interactive Group (MIG) unveils new trends and opportunities with participation TV (P-TV) services and Social Participation TV.
26 Jul 2011
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Liz Jaques
Users are not fully engaging with their new connected TVs and OTT* video services, according to research from Analysys Mason.
25 Jul 2011
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Paul Bland
Paul Bland, media manager at Equi=Media, says traditional metrics for measuring success don't capture the full value and reach of online campaigns anymore...
25 Jul 2011
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Liz Jaques
Online video continues to soar, especially among younger viewers, with 68% of 18-34 year olds claiming their PC/laptop is the entertainment device they "can't live without".
25 Jul 2011
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Liz Jaques
The television on-demand market is set for huge growth, with revenues reaching $5.7 billion in 2016 - up 58% from 2010 - according to a new report by Digital TV Research.
25 Jul 2011
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Liz Jaques
Google+ could enhance the value and positioning of Google's search business, giving the search giant a view of consumer interest, social graph, intent data and conversion data, which will in turn boost advertising, according to Ad Age's Dave Williams.
22 Jul 2011
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Andy Slinger
Andy Slinger, brand aligner, Brand Vista, says thinking of customers in an online silo is madness, and the sooner businesses start thinking about customers rather than channel, the better...
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