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Results tagged as Advertising
08 Feb 2010
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Sam Howroyd
"Online supply is almost infinite - you have to prove your value to advertisers," delegates heard at MediaTel Group's Future of Online seminar on Friday. And it's getting tougher by the day if the panel comments are representative of the online market.
08 Feb 2010
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Liz Jaques
Google aired its first ever TV ad to promote Google search during last night's Superbowl.
08 Feb 2010
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Liz Jaques
Facebook is set to roll out Microsoft's Bing search engine to all of its users following a revised deal between the two companies.
05 Feb 2010
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Sam Howroyd
Nearly 80% of podcast consumers believe that when price and quality is equal, they prefer to buy products from companies that advertise on or sponsor the podcasts they regularly enjoy, according to new research.
03 Feb 2010
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Jim Marshall
Jim Marshall: The mobile phone is about to have a revolutionary impact on all forms of human communications, providing real convergence and potentially harnessing the power of all the advertising media in one place and more.
03 Feb 2010
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Sam Howroyd
Social network site Digg.com has appointed Net Communities to handle its UK direct advertising sales.
03 Feb 2010
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Liz Jaques
The Central Office of Information (COI) will appoint an agency to run its media planning account by the end of the week.
03 Feb 2010
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Cameron Yuill
Cameron Yuill, CEO of AdGent 007, predicts that 2010 is "going to be an amazing break out year in which all our 'experiments' with social and real time media become permanent fixtures"...
02 Feb 2010
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Sam Howroyd
Advertising revenue at regional publisher Newsquest was down 17.9% year on year in the thirteen weeks to 27 December 2009, according to results from US parent company Gannett.
02 Feb 2010
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Liz Jaques
CBS Outdoor has signed a new £12 million contract to manage the advertising on Transdev London United and London Sovereign buses for another five years.
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