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Results tagged as Advertising
03 Jun 2010
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Sam Howroyd
New figures from the Interactive Advertising Bureau Europe reveal that online advertising growth hit 4.5% last year, significantly less than the 20% growth recorded in 2008.
01 Jun 2010
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Chris Whitson
Chris Whitson, head of the IPA's DM Group, warns now is not the time for complacency - DM practitioners must ensure they spread the word to the client community...
01 Jun 2010
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The Media Leader Staff
scotsman.com/jobs today launches a £2 million advertising campaign to increase its audience reach in the Scottish market.
01 Jun 2010
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Sam Howroyd
In May there was a plethora of research about online adspend and online video, with eMarketer forecasting 11% growth in US online advertising spending.
01 Jun 2010
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David Balko
David Balko, commercial director at Jigsaw, explains why using technology and creativity to deliver new, unique and engaging experiences to consumers is vital - because without the right strategy and content, apps are pointless...
27 May 2010
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Liz Jaques
Rupert Howell is set to his leave his role as managing director of brand and commercial at ITV.
27 May 2010
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Liz Jaques
The Daily Mail and General Trust has reported a 42% year on year increase in adjusted pre-tax profits to £110 million in the six months to 4 April.
25 May 2010
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Liz Jaques
Ofcom has criticised broadcasters including Channel 4 and ESPN for "continuing failure to comply with the requirements" that restrict how many adverts can be shown per hour.
24 May 2010
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Liz Jaques
Target Media has appointed Mary Bond to the newly created role of head of digital.
24 May 2010
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Liz Jaques
The new coalition Conservative/Liberal Democrat government is to freeze its £540 million annual advertising budget.
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