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Results tagged as Advertising
05 Aug 2010
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Marnie Richards
IPC Media owner, Time Inc, has reported a $21 million increase in ad revenue - a 4% year-on-year rise. However, subscription revenue was flat.
05 Aug 2010
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Marnie Richards
An ad-funded free spin-off of Cosmopolitan magazine, called Cosmo on Campus is due to be launched in October.
05 Aug 2010
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Marnie Richards
According to a new report from Microsoft Advertising, 54% of consumers find TV adverts fun to watch, compared to 32% for computer ads.
03 Aug 2010
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Jim Marshall
In his latest column, Jim Marshall talks airtime sales rules; the realities of buying and selling; CRR; and Polish humour...
03 Aug 2010
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Marnie Richards
The Central Office of Information (COI) is reducing its staff numbers by 40%, with the loss of 287 jobs.
03 Aug 2010
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Marnie Richards
ITV has announced a new pay-TV deal with BSkyB, along with its half-yearly results.
02 Aug 2010
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Marnie Richards
From 1st September, the Advertising Standards Authority (ASA) will be able to apply advertising sanctions to service providers of video-on-demand, as well as marketers.
30 Jul 2010
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Liz Jaques
Carat's Steve Hobbs and ISBA's Bob Wootton speak out against Ofcom's airtime sales ruling.
30 Jul 2010
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Marnie Richards
Advertising group JCDecaux has reported a revenue increase of €623 million, in the three months to the end of June.
29 Jul 2010
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Marnie Richards
Marketers expect their overall marketing budgets to increase in the last six months of this year, according to a survey of more than 100 top-level marketing directors.
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