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21 Jul 2025
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Mariana Carvalho-Jones
The rise of platforms has left brands with little insight into how their spend is used, who is benefiting from it and whether those actors are behaving responsibly.
18 Jul 2025
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Jack Benjamin
The move towards advertising is a "natural evolution" of Substack's business model. It could provide brands access to highly intentional audiences, but questions over brand safety are sure to be raised.
17 Jul 2025
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Jack Benjamin
Bauer Media, Immediate Media and Netmums are working with Utiq to give brands and agencies access to their addressable audiences.
17 Jul 2025
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Jack Benjamin
Total marketing budgets rebounded after Q1's downward revision, but a lack of growth in main media budgets suggests an embrace of short-termism, the latest IPA Bellwether shows.
16 Jul 2025
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Jack Benjamin
CEO Damon Reeve on why the company believes it can compete with tech platforms for ad revenue and how the UK startup is expanding its footprint internationally.
15 Jul 2025
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Elliott Millard
Real brand safety means choosing media environments, like news, that stop harmful content at source — not environments that brag about their clean-up operations.
10 Jul 2025
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Jack Benjamin
Liz Moseley speaks about the title's strong digital growth, why modernising its commercial strategy requires gaining back some mojo and what the predicted death of search means for publishers.
10 Jul 2025
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The Media Leader Staff
Report metrics include audience numbers, average minutes per person, profile percentage and index.
09 Jul 2025
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Raymond Snoddy
There are many opportunities these days for journalists to carve out a following as traditional news outlets face a myriad of challenges.
01 Jul 2025
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Jack Benjamin
Reach's new CRO discusses how the publisher is improving its UX, driving digital growth via ecommerce and its content studio, and why agencies should lean back into news.
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