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Results categorised as Opinion
17 Nov 2022
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Bianca Barratt
If journalists don’t feel well protected, brands risk them taking their work (and their audience) elsewhere.
16 Nov 2022
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Raymond Snoddy
Michelle Donelan's appearance at Society of Editors' first Media Freedom Awards revealed some choice hints as to how the Government's relationship with newsbrands and broadcasters could change.
15 Nov 2022
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Sam Tidmarsh
The Future of Audio Europe: next year's event will bring together the audio community across the contintent as the audio community comes together to solve global challenges.
15 Nov 2022
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Sally Laycock
Media companies need to be doing more to create a diverse and thriving workforce.
14 Nov 2022
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Samsung Ads
Partner content: Samsung Ads' report highlights a clear shift taking place across the streaming world and outlines why smart TVs are a valuable tool for brand marketers.
14 Nov 2022
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Chetan Murthy
We know brands should continue to invest in a downturn. But what if your brand doesn’t have the resources to compete in a share of voice battle over the long-term, asks Bountiful Cow's strategy chief.
14 Nov 2022
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James Elliott
"Adflation" creates a conundrum for media owners needing to justify higher prices. Here's how they can beat it.
14 Nov 2022
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Omar Oakes
100% Media 0% Nonsense: Commercial media could prove remarkably resilient in this recession compared to previous downturns, writes the editor.
11 Nov 2022
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Stephen Arnell
On the plus side, ITVX has been set a low bar for success, at least in terms of perception.
11 Nov 2022
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Nina Franck
Now that the SVODs are on BARB, we'll really be able to see whether younger Netflix viewers are the ones that do not watch linear TV at all.
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