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Results categorised as Opinion
01 Mar 2023
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Raymond Snoddy
After five years in charge and having just launched ITVX, the broadcaster and its CEO appear to be at a key moment in ITV's colourful history.
28 Feb 2023
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Jan Gooding
People or profits? How about benevolence, argues Jan Gooding.
28 Feb 2023
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Bob Wootton
With a very few notable exceptions, the way our workplaces have changed has done nothing for the quality of the work. Time for AI to intervene?
27 Feb 2023
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Omar Oakes
The sector is more digital and opportunities to reach different audiences are expanding each year. But audio still needs to overcome large hurdles in order to unlock new levels of commercial income., writes the editor.
23 Feb 2023
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David Muldoon
Tech giants will soon have to share their advertising domination with those who have a heritage in the physical world.
23 Feb 2023
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Tony Mattson
If we really want to get tasked with solving problems rather than delivering prescribed outputs, then we need to get much, much better at diagnosing problems. But how, asks Havas Media's strategy head.
23 Feb 2023
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Nina Franck
At best campaign KPIs can be effective, but at worst they are useless and misleading. How should you choose what is right for your campaign?
21 Feb 2023
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Alison Harding
Yes, brands and media want to do more with their own data. But now they're being held back by a severe shortage of the people who can actually make it happen.
21 Feb 2023
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Anna Sampson
As recession looms and tech companies announce layoffs, Anna Sampson shares what she learned from her experiences with redundancy in the media industry.
21 Feb 2023
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Bianca Barratt
With a new woman editor at the helm of a major newspaper, will we finally see the end of sexism within our news?
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