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Results categorised as Media Business
10 Oct 2023
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Nicole Kivel
Retailers are keen to chase the media budget that seems destined for their properties, but to succeed they have to understand what it means to act as a publisher, warns Criteo's Northern Europe MD.
10 Oct 2023
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Omar Oakes
Analysis: Netflix appears reliant on price increases for UK growth, as membership growth remains in the single digits.
10 Oct 2023
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Phil Rowley
Marshall McLuhan's Tetrad model can revolutionise your understanding of media and marketing. Embrace the opportunities, prioritise, revive, and prevent to stay ahead of the game.
09 Oct 2023
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Omar Oakes
100% Media 0% Nonsense: If the idea of having an elephant at a media conference doesn't make sense, it's perfect. Because the trends we've seen lately in tech and media shouldn't make sense either.
05 Oct 2023
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Justin Sampson
Barb is considering a move to second-by-second reporting as the standard for UK TV audience measurement, reveals CEO Justin Sampson.
02 Oct 2023
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Omar Oakes
It's a sad day as I'm closing my Twitter account a year after Elon Musk took charge, writes the editor. But every clown has a silver lining.
02 Oct 2023
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The Media Leader Staff
The first deadline for the Adwanted Media Research Awards 2024 submission is this Friday (6 October).
29 Sep 2023
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James Kirkham
Services like Spotify and Netflix need to be more than just a seamless convenience and one-click utility.
28 Sep 2023
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Omar Oakes
More than 40% of ad buyers found alternative currencies to be just as effective as traditional currencies, suggesting that more needs to be done in order to get advertisers to switch over.
28 Sep 2023
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Marc Goldberg
People genuinely want to help each other in this industry, but too often people fail to make the first move.
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