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Results categorised as News
25 Feb 2025
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Maria Iu
The deal allows the music video network to measure deduplicated reach and frequency of ad campaigns on mobile, desktop and CTV.
25 Feb 2025
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Jack Benjamin
CEO Luke Bristow thinks the acquisition gives the agency a unique proposition to attract clients and top talent by putting 'our money where our mouth is'.
25 Feb 2025
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Maria Iu
Campaign running across news brands seeks support to ensure copyright is protected.
24 Feb 2025
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Jack Benjamin
Damien Bernet, Netflix's EMEA ads VP, described the expansion of its programmatic partnerships as the latest step in Netflix's broader strategy to offer the benefits of TV and digital advertising.
24 Feb 2025
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Jack Benjamin
Podcast: Stephen Miron sat down with The Media Leader columnist Omar Oakes at last autumn's Future of Media London conference to reflect on his career and legacy at Global.
24 Feb 2025
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Maria Iu
Havas Media Network division will continue to be led by managing director Hamid Habib.
21 Feb 2025
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Jack Benjamin
As part of its "business for good" ethos, the broadcaster plans to launch a competition to reward five B Corp companies with free airtime.
20 Feb 2025
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Maria Iu
Founding advertiser Fiat is launching campaign during London Fashion Week.
20 Feb 2025
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Jack Benjamin
A new study by Vevo and Amplified Intelligence found "premium" YouTube channels drive 40% more active attention than non-premium channels.
20 Feb 2025
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James Longhurst
A further 100 members will be admitted into the club, which aims to help leaders share challenges and shape solutions for the industry.
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