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Results categorised as News
07 Nov 2024
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The Media Leader Staff
Jack Benjamin and Omar Oakes unpack the media coverage and what's in store for the industry with another Donald Trump US presidency.
07 Nov 2024
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Jack Benjamin
Wavemaker helped William Hill sponsor football docu-series Gaffer, supporting the campaign with a multichannel media plan aimed at extending the brand's reach beyond game day.
07 Nov 2024
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The Media Leader Staff
The refreshed app, now called Publishing, includes more data and features, as well as a better user interface.
07 Nov 2024
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Jack Benjamin
Sports viewership grew six percentage points quarter on quarter, while ad-supported streaming services received an 8% bump in subscription in part thanks to interest in the Olympics.
07 Nov 2024
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Omar Oakes
Q4 adspend is expected to surpass £10bn, driven by a surge in online display and social media spend.
06 Nov 2024
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Maria Iu
The UK audio sales chief on memorable jingles and ads, the rise in podcasts and finding the "why" in what we we do.
06 Nov 2024
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Jack Benjamin
It recognises organisations that demonstrate a commitment to fostering positive mental health and wellbeing for staff.
06 Nov 2024
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Jack Benjamin
The survey of 80,000 Brits aims to track demographics, media behaviours, subscriptions (including SVOD ad tiers), product preferences and more.
06 Nov 2024
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Omar Oakes
Analysis: Together with the launch of a Trustmark, Barb appears to be reinforcing its status as a joint industry currency amid accusations that online platforms continue to 'mark their own homework'.
05 Nov 2024
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Jack Benjamin
The news brand's US audience has reached 41.4m at a time when several UK publications have sought to capitalise on election year reporting.
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Consumer
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- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Apple TV launches beta version of sports multiview feature
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- Ad funding for BBC services would be 'bad for everyone', Radiocentre says in response to Charter Review
- Rajar Q3 2025: Top takeaways
- Rajar Q3 2025: Heart Breakfast remains top commercial show despite quarterly decline
- Rajar Q3 2025: Commercial audience share hits all-time high with Heart leading the way
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
