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Results categorised as News
23 Oct 2014
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Ellen Hammett
The move hopes to provide a single-source solution for advertisers to carry out cross-platform campaigns that can be optimised for bottom line results via Videology's platform.
22 Oct 2014
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Raymond Snoddy
Based on compelling new evidence, the idea that digital advertising is going to suck the life out of traditional television is looking increasingly unlikely, finds Raymond Snoddy.
22 Oct 2014
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Niall Johnson
After Monday night's deluge of prime time crime and murder, Tuesday night saw the 9pm audience won over by a spot of BBC One-provided old fashioned goodwill.
21 Oct 2014
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Niall Johnson
Monday night brought the final episode of a closely scrutinised series of New Tricks (9pm) as the UCOS team really went for the middle-aged nostalgic market by pumping a vivacious 80s soundtrack throughout.
21 Oct 2014
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Ellen Hammett
The publisher has created two new senior roles in a bid to strengthen its digital proposition.
21 Oct 2014
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Ellen Hammett
Videology has announced the launch of an entire division dedicated to television in a bid to help advertisers and media companies "capitalise on new opportunities" to engage with audiences across different screens.
20 Oct 2014
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Ellen Hammett
According to the company's latest report, the service is now available in 1.9 million households and watched by more than four million viewers every week.
20 Oct 2014
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Ellen Hammett
Following the announcement that the NPA is to serve notice on the NRS, the UK's newspaper publishers have announced that they aim to introduce a new system of measurement across multiple platforms from early 2016.
20 Oct 2014
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Niall Johnson
Channel 4's Friday evening schedule was dominated by an entire night of the usual awkward celebrity banter and a righteous call to arms as the broadcaster and a host of famous faces prepared to Stand Up To Cancer (7pm).
20 Oct 2014
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Ellen Hammett
Snapchat has announced that it is to introduce advertisements in the US; however, the platform has assured its users that the ads will not be "creepy" or "targeted".
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