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Results categorised as News
27 Apr 2015
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David Pidgeon
comScore has today launched a collection of key advertising metrics to independently allow media sellers around the globe to showcase the "true" quality of their ad inventory.
27 Apr 2015
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Niall Johnson
This weekend saw Britain's Got Talent (8pm), ITV's hugely successful Saturday night serving of frothy family fun, secure its biggest audience so far this series.
24 Apr 2015
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The Media Leader Staff
Mark Cross, director of Chartroom, said judges had originally been looking for client examples of connected solutions across devices and channels, but what they actually found was something more interesting and profound.
24 Apr 2015
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Ellen Hammett
New research from Toluna reveals consumer attitudes towards the Internet of Things.
24 Apr 2015
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Niall Johnson
After dealing with severe hunger, dehydration, separation and fraying tempers, Thursday's night visit to The Island with Bear Grylls saw the female camp face their biggest challenge yet (apart from navigation, obvs).
24 Apr 2015
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James McDonald
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, shows how the traditional TV spot continues to be a powerful form of advertising in the UK.
23 Apr 2015
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The Media Leader Staff
The UK's second largest commercial broadcaster takes the Grand Prix - as MediaCom wins Most Connected Agency for the second year running and Manning Gottlieb OMD wins Best Connected Campaign for John Lewis and 'Monty the Penguin'.
23 Apr 2015
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James McDonald
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, says national newsbrands have been canny in their adaptation to new technology.
23 Apr 2015
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Ellen Hammett
Following a four-month trial, Adblock Plus has defeated a group of publishers in Germany and been declared legal by the courts.
23 Apr 2015
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Niall Johnson
ITV continued to bring the 'hilarity' as its new Wednesday night comedy line-up returned for a second week.
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