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Results categorised as News
20 Jan 2025
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Jack Benjamin
The acquisition is expected to close later this year and follows a multi-year process of selling Kantar's media business.
20 Jan 2025
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Jack Benjamin
Hearts & Science CEO Garrett O'Reilly joins Jack Benjamin to discuss the agency's growth strategy and why he believes responsible marketing remains key to any future-facing organisation.
17 Jan 2025
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Jack Benjamin
TikTok has shut down in the US, but uncertainty remains over whether the ban will actually be enforced by the incoming Donald Trump administration.
17 Jan 2025
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The Media Leader Staff
At a webinar hosted by The Media Leader, AI experts from Salesforce, Havas, ITV and Amplifi & Impact discussed the challenges businesses have been facing in integrating AI into working practice and risks worth considering for the near future.
16 Jan 2025
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Jack Benjamin
VCCP Media sought to take advantage of last-minute Christmas shoppers via radio and OOH activations in London alongside national display and social activity.
16 Jan 2025
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Jack Benjamin
A new sustainability pillar has also been added to the framework.
16 Jan 2025
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Jack Benjamin
A greater number of marketers cut spend in audio, video, OOH and publishing in Q4, according to the latest IPA Bellwether Report.
15 Jan 2025
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Imogen Fox
The awards celebrate advertising campaigns that have featured across Guardian channels.
15 Jan 2025
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The Media Leader Staff
XR’s Blair Robertson suggested that, while efficiency is crucial, it must be considered alongside efficacy.
15 Jan 2025
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Maria Iu
The CTV sales leader on the rise of ACR, why mentors matter and her dream Glasto line-up.
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