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Results categorised as News
10 Nov 2016
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John Moulding
GroupM chairman Irwin Gotlieb explains why TV can win marketing budgets previously used for trade promotion.
10 Nov 2016
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The Media Leader Staff
The $540m deal will see what Adobe called the creation of an "end-to-end independent advertising and data management solution" that it hopes will simplify a complex and fragmented process for brands.
09 Nov 2016
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Ellen Hammett
In a statement released on Wednesday, the WPP chief executive said it will take a "significant amount of time" to assess the long-term implications.
07 Nov 2016
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Ellen Hammett
It is the broadcaster's first consecutive year of profitability in its 20-year history.
04 Nov 2016
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Ellen Hammett
Kantar's 5,000-strong panel will measure all internet traffic and page content from Facebook and Google, as well as participating publishers.
03 Nov 2016
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Ellen Hammett
The Telegraph has axed its metered paywall and instead launched a new four-tiered, digital subscription service starting from £2 per week
03 Nov 2016
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Ellen Hammett
Speaking at a Radiocentre event on Wednesday, the industry body's planning director Mark Barber said radio is in a catch 22 situation with advertisers as the industry becomes too focused on short-term metrics.
02 Nov 2016
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Mark Williams
Ad-tech is still a sector with all to play for, writes Results International's Mark Williams as he analyses the latest mergers and acquisitions activity
01 Nov 2016
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The Media Leader Staff
P&G's Rachel Forde has been named UK CEO, while Nigel Waring has been appointed chief operating officer.
01 Nov 2016
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The Media Leader Staff
View the latest revenue figures for the UK's commercial broadcast market.
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